Family tradition:
In 1950 the grandfather, the eldest son of the roasting factory’s founder, opened up a trading business for top-quality Italian food products; this business continued until 1980 when the grandfather died and no one in the family wished to continue this family tradition.
It was only sixty years later that his grandson found some old copybooks; on one of these, in particular, his great-grandfather used to write his old recipes for coffee blends, and his roasting techniques. He thus decided to revive the past family business, although not in the same land that had seen it come to life first; by chance and sheer coincidence, the new location is also the first place in Italy that ever saw coffee beans: the Veneto region.